Full Job Description
Job Title: Digital Content Strategist
Company: Amazon
Location: Westford, Vermont
About Amazon
At Amazon, we strive to be Earth's most customer-centric company where customers can discover anything they might want to buy online. With countless products and services, our commitment to innovation and relentless pursuit of excellence keeps us at the forefront of technology and e-commerce. Our talented team in Westford, Vermont, is dedicated to creating unforgettable experiences for our customers by tailoring our online content to their needs and desires.
Position Overview
We are seeking a passionate and skilled Digital Content Strategist to join our dynamic team in Westford. As a Digital Content Strategist, you will play a pivotal role in enhancing our content strategy, driving engagement, and fostering customer loyalty through unique and valuable digital experiences. You will collaborate with cross-functional teams and leverage analytics to develop innovative content solutions that align with Amazon’s goals and the needs of our customers.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that resonate with our target audience.
- Analyze market trends and customer feedback to create engaging, relevant content across multiple platforms.
- Collaborate with marketing, design, and product teams to ensure alignment of content strategy with overall company objectives.
- Create, manage, and optimize content calendars to ensure timely delivery of high-quality digital content.
- Utilize SEO best practices to enhance content visibility and drive organic search traffic.
- Monitor content performance using analytics tools to put forth data-driven recommendations for improvement.
- Stay updated on industry trends, competitor activities, and emerging technologies to continuously enhance content effectiveness.
- Conduct usability testing and gather feedback to refine content and user experiences.
- Lead brainstorming sessions to generate innovative ideas for engaging content initiatives.
- Manage copywriting and editorial processes to ensure adherence to brand voice and guidelines.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of proven experience as a Digital Content Strategist or similar role.
- Expertise in content management systems, social media platforms, and digital marketing tools.
- Strong understanding of SEO, SEM, and web analytics.
- Exceptional writing, editing, and communication skills.
- Ability to think strategically and creatively while keeping customers’ needs at the forefront.
- Proficiency in HTML, CSS, or other programming languages is a plus.
- Strong organizational skills and ability to manage multiple projects effectively.
Why Join Amazon?
At Amazon, we believe our employees are our greatest asset. We foster a culture of innovation, a commitment to diversity, and continuous learning. Here are some of the benefits you can expect when joining our team:
- Competitive salary and stock options
- Comprehensive health, dental, and vision plans
- Generous paid time off and flexible working hours
- Access to world-class training and development programs
- Employee discounts and opportunities for career advancement
- A vibrant and inclusive workplace that values your contributions
Our Commitment to Diversity and Inclusion
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, encouraging them to thrive and contribute to our success. We welcome applicants from all backgrounds and experiences to apply for the Digital Content Strategist position.
Application Process
If you are a creative thinker with a passion for crafting compelling digital content and meet the qualifications outlined above, we would love to hear from you! To apply, please prepare your resume, a portfolio showcasing your previous work, and a cover letter detailing your interest in the position of Digital Content Strategist at Amazon.
Join Us in Making a Difference
As a part of Amazon, your contributions will help shape the future of digital content and deliver amazing results for our customers. Don’t miss this opportunity to come aboard at one of the world’s leading tech companies in our vibrant Westford location. Apply today and help us continue to redefine the customer experience!